City-dwellers spend much of their day couped up inside. Yet there’s so much more out there to explore and discover. And the best wayLifeCycle was started with one man’s pursuit to take life slower and find a sustainable business of making people happy. Bicycle evokes positive feelings in people and we see bicycle as a mean to an end, a medium you take to find your own happiness.
Begin your journey with us and arrive where you choose to be, out-of-the-box at your own pace.
2 Gold, 2 Silver and 1 Bronze for Outdoor Poster, Press, Art Direction & Photography in the recent Cannes Festival 2012.
2 Gold, 2 Silver and 1 Bronze for Outdoor Poster, Press, Art Direction, Design & Photography in Spikes Asia Festival of Creativity 2012
Agency: DDB SIngapore 2012
Art Directors: Thomas Yang, Chris Soh
Copywriter: Andrew Hook
Photographer: Allan Ng (Republic Studio)
Digital Imaging: Ning Woei (Digitalis)
Client: Life Cycle (Simon Siah)