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About

About

a revamp of a book club card meant we needed new colours less corporate and generally a laid back and fun approach to the idea of reading and boo… Read More
a revamp of a book club card meant we needed new colours less corporate and generally a laid back and fun approach to the idea of reading and books. Read Less
Published:
Liberty Books Card Revamp
Some type of sub-title
The Book Club needed a revamp- and to shy away from the earthy tones it had gotten trapped in. It needed to be fun and approachable and yet the words needed a further appeal.

When working with people who are bound by their ties to the traditional, it is hard to be creative the way you are wanting to be. That I feel is the biggest compromise in our work and why we cant ever truly be artists of our own right.