Emerging Artists Campaign
Online banner ads driving users to a microsite...
Microsite where users can discover new artists by watching videos, read bios and see tour dates
Mobile site, accessed via QR code, where users can download exclusive MP3s for free
Widget appearing on other websites promoting the artists and driving traffic to Microsite
I designed all components, Jason Custer animated the banner ads in Flash (not shown), and the FGI.com development team programmed all other components.