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Give Quebecers a glimpse of the future by honouring people who we share beliefs and paths with. People whom, like Ford, have had to work harder, … Read More
Give Quebecers a glimpse of the future by honouring people who we share beliefs and paths with. People whom, like Ford, have had to work harder, think different and sometimes struggle to create the unexpected. Read Less
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Let's go further together.
Quebec Creative Platform Launch.
Give Quebecers a glimpse of the future by honouring people who we share beliefs and paths with. People whom, like Ford, have had to work harder, think different and sometimes struggle to create the unexpected. They are not spokespeople; they are role models – perfect examples of what it takes to inspire the shape of things to come for Quebec.  We honour them, as they are, not always perfect but true, in a series of documentary films for TV and digital platforms.
Client: Ford of Canada
EVP CCD: Israel Diaz
SVP CD: Trevor Schoenfeld
ACD/Art Direction: Martin Dessureaux
Copywriter: Martin Barry
Production: Johanne Gougeon
Director: Nicolas Fransolet, Cinélande