Close your eyes and imagine an Eames Aluminum Management Chair upholstered in stately black leather.  Pretty standard right?  Now imagine one in something exotic like ostrich leather or a soft tan suede. 

 

Now… open your eyes. 

 

And click this link.  Now move your mouse over the top caption.  Now pick a finish from the list.  Wicked dramatic, right?

 

Here's another version against a plain white background, and you can see all the variations below.  These images were created as an internal proof-of-concept to show the how useful CGI technology can be for makers who create a wide collection of variations of their products.