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About

I’m a UX Digital Product Designer & Art Director, helping clients realize interactive possibilities and visual experiences within today’s digital… Read More
I’m a UX Digital Product Designer & Art Director, helping clients realize interactive possibilities and visual experiences within today’s digital environment. When I’m not solving pixel problems or arguing with Siri, I’m working on my artwork. Read Less
Published:
Laura Fish, UX Product Designer & Art Direction
 
Branding / Information Design / Business Card Design
[2014]
 
The Project: I began this effort, trying to keep away from conventional logo brandmark. I started thinking about my career development over the years, my skills, and unique attributes; this super long brainstorming session produced a long list of respective adjectives. Instead of attempting to create a logo that would embody a larger message, I started exploring a handful of iconic symbols. As it unfolded, 4 icons became 8, 8 became 16, and 16 turned into a final 24. Arranging the 24 icons to proved a challenge in terms of information design… but, there's definitely a method to the madness!
 
3 1/4" by 2 1/8"
Hot Stamp, one color (black)
Edge Painted, one set Aquamarine, one set Aqua.