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About

About

Google "LaMiaImpresaOnline"
Published:
Building your website, as easy as doing your job.
LaMiaImpresaOnline.it by Google

Most of Italian small businesses don’t have their own company website. The challenge of this campaign is to to move Italian small businesses on line. “La Mia Impresa Online” (“My Business Online”) is a web tool that helps you to easily build a free website for your business. So easy that it will seem as easy as doing your job.

The subject are selected as the top 3 of the italian market share of the small business: food, fashion and costrunction.

Awards

Published on Epica 25

ADCI 2012 Print Shortlist

Published on Luerzer's Archive 5/11


Credits:
Client: Google
Product: www.lamiaimpresaonline.it
Title: Building your website, as easy as doing your job.

Agency: TBWA\
Executive Creative Directors: Nicola Lampugnani, Francesco Guerrera

Senior Art Director: Mattia Montanari
Senior Copywriter: Anna Palamà
Art Director: Luciano Marchetti
Copywriter: Valentina Barone

Account Director: Benedetta Melli
Producer: Federico Fornasari
Production Company: First Floor Under
Photographer: Alice Pedroletti
Moke-up Artist: Dadomani StudioOn Air: May, 2011