This package is the result of my memory interogation, how to introduce ecological design in brands
of leatherworks, particulary Louis Vuitton.
The goal was to create an ecological package, which reflect the principles of luxury and the brand Louis Vuitton.
This coffer gather the usual differents packages of leatherwork (paper bag, box, tissue bag, silk paper) in one package. He has also some luxury details, like the Monogram and the name of the brand in hot foil stamping. The suitcase shapes of the package remind the concept of travel use by the brand. The gold spike, permits to close the package, and evocs the tack of Louis Vuitton trunks.
Introducing picture by Camilla Akrans.
Original packaging of the brand :
New ecological packaging :