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Norway is (unfortunately) at the very top of the list when it comes to countries with most residential fires. Norway’s largest and most influenti… Read More
Norway is (unfortunately) at the very top of the list when it comes to countries with most residential fires. Norway’s largest and most influential workers’ organisation really wanted to do something about that and decided to hand out free smoke detectors to students. The campaign, developed by Stig Norderhaug and Frank Nystuen for Supertanker, consist of print, posters, radio-spots, banners, and a website. Read Less
Published:
 LOfavør ­– Smoke detector campaign

Norway is (unfortunately) at the very top of the list when it comes to countries with most residential fires. Norway’s largest and most influential workers’organisation really wanted to do something about that and decided to hand out free smoke detectors to students.
 
The campaign consisted of online advertising, print, posters and radio.
Print/Poster

Translation:
Little Things Make a Big Difference
That's why we now give away free smoke detectors to students.
See where and when you can get yours at lofavør.no/pizzzza
Radio: The world's best Pizza