- LABELSSteel trees form a reference to the Garden of Eden; white refers to virginal innocence; black is for the lost paradise: a subtle feel for mythology and themystical is seen in all the work of interior designer Maurice Mentjens. He combined three small spaces and then divided them again into yin and yang. Back to the origins of fashion: “the mother of all the arts”.
Comme des Garçons, Moncler, NeilBarrett, Maison Martin Margiela, Y-3, Acne, PRPS, FrankieMorello, Dondup, Denham, Diesel Black Gold, See by Chloe.
Garden of Eden
A virginal white fairytale-like space characterises the domain of Venus. All around are vertical and slightly inclined tubes that are reminiscent of swaying reeds. They act as supports for stainless steel clothes racks and frivolous plexiglass plateaus. Halogen lamps have been built into the ceiling in circles, alternating with circular fluorescent light fittings. Together, they depict a sky filled with geometric star systems and radiant halos. The circular forms are seen again in the striking wall features – niches in various diameters. These can be used to display bags and shoes. The supporting pins are clicked onto the steel back wall using magnets. Thanks to this ingenious system, the items on display seem to be defying gravity.
At the front end of the space is a narrow display window concealed by two changing rooms with mirror doors, which seem to double the length of the long room. The same vertical, white tubes serve as door handles. The design of the changing cubicles therefore merges into the complete picture. Next to them is a block-shaped element where shoes can be tried on. This block shape cleverly conceals the cove containing the stairway to the first floor.
- citation at the d&ad awards 2010Photos Leon Abraas