KUSUKA Snack - Redesign

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  • Kusuka is cassava chips snack; a product that has long circulated in Indonesia and have their own fans.
    Kusuka means ' I Like' in english *and yes, I really liked their crispy spicy cassava chips :D
    Kusuka decided to rejuvenate their old packaging design, with a simple brief: make the packaging look modern, but keep the plentiful chips image, and a green-yellow Kusuka color identity. So, here's the result:
  • Before-After
  • Packaging front panel
  • The Variants
  • The Flavor Labels
  • *Courtesy of Ideabox Indonesia