Add to Collection
Tools Used
About

About

Kraij is a techno Music Label based in Berlin which preserves the analog format attitudes for this reason the their own releases are rigorously o… Read More
Kraij is a techno Music Label based in Berlin which preserves the analog format attitudes for this reason the their own releases are rigorously on vinyl. The concept begun when I visited the Kraij record underground studio basement: having seen their music approach I decided to develop this project as close as possible to their music vision. Following this mood I decided to minimize photoshop software so I printed out the logo on paper format and then scanned it several times...during the process I was looking to use the scanner as a photoshop tool.. Therefore I started to trick with the paper and the lights. I made the logo as simple as possible because techno music is an essential sound, that's why I wanted to keep it strickly connected with the music concept and aesthetic techno touch Following the Kraij's concept and technique, I started to develope some vinyl releases. Digging from the russian name of the label, I found some interesting pictures which describe some ruins with a particular russian touch. That's what the label owner would like to emphasize within his own sound. Read Less
Published:
Kraij is a techno music Label based in Berlin which preserves the analog attitude. For this reason their own releases are rigorously on vinyl. The concept begun when I visited the Kraij studio 
which is situated inside a Berlin basement: having seen their music approach I decided 
to develop this project as close as possible to their music vision. 
 
 
Following this touch I decided to minimize photoshop software so I printed the logo out on paper support
and scanned it several times… using the scanner as a photoshop tool for a while.. 
Therefore I started to play with the paper and the lights. I made the logo as simple as possible
because techno music has an essential sound, that's why I wanted to keep 
it strictly connected with the music concept.
 
 
 
 
Following the Kraij's concept and technique, I started to develop some vinyl releases. Digging from 
the russian name of the label, I found some interesting pictures which describe 
some ruins with a particular russian touch. That's what the label owner would like
to emphasize within his own sound.