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This goes to show that dental products do not always have to shout the loudest – in terms of coloring and general communication – to be appealing… Read More
This goes to show that dental products do not always have to shout the loudest – in terms of coloring and general communication – to be appealing and get amazing sale results and marked shares. This subtle and Scandinavian way of creating in-store and commercial packaging is silently LOUD. Read Less
Published:
Scandinavian packaging design with pick-me-up-effect
GMTN has since 2008 worked as a lead design agency within Jordan’s oral care trade activities covering toothbrushes, sticks, mouthrinse and toothpaste.
Jordan is the market leader in Scandinavia, but all creative development is for the global market. GMTN is continually working on developing and improving all point-of-sale activities to insure that Jordan is perceived as being appealing and unique. The work covers packaging, products and various POS elements such as floor stands, posters etc. Also new sub-identities for product launches are being created – and with great success in both sales and marked shares!











Nille Halding, Creative Director, Goodmorning Technology