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Project: Packaging Redesign, Client: Jolly Rancher, Agency: Hornall Anderson, Gummies/Wrapped Candy: Jesus Bibian Jr., Contribution: All CG & Com… Read More
Project: Packaging Redesign, Client: Jolly Rancher, Agency: Hornall Anderson, Gummies/Wrapped Candy: Jesus Bibian Jr., Contribution: All CG & Compositing Read Less
Published:
Erik Jensen - Jolly Rancher, "YUM! With new products and flavors hitting the market, Jolly Rancher needed a fresh look for their yummy candy. I was fortunate enough to help them visualize a realistic, tasty version of some of the famous brand's bestselling mouthwatering treats. Each group of candies went through heavy art direction to achieve the most appealing look. This involved tweaking shapes of reflections, refractions, etc. The fruit icons that I worked on, ended up being sidelined in favor of a more flat look direction that they were up against. Regardless, I am very proud of them." (Year: 2013)
 
 
Icons
"Thanks to Chuck Anderson for helping create some of the textures for the flavor icons. You rock!"
 
Fruit Chews
Crunch 'N Chew
Gummies
"I brought on Jesus Bibian Jr. to help with the wrapped candies, the gummies and the lollipops. He did a fantastic job modeling each on and rendering the gummies."
 
Stix
 
Hard Candy
 
Lollipops
 
Project: Packaging Redesign

Client: Jolly Rancher

Agency: Hornall Anderson

Gummies/Wrapped Candy: Jesus Bibian Jr.

Contribution: All CG & Compositing
 
 
 
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