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Jesel is a leading aftermarket valvetrain parts manufacturer specializing in circle, drag, marine, motorcycle and street applications. The 30th … Read More
Jesel is a leading aftermarket valvetrain parts manufacturer specializing in circle, drag, marine, motorcycle and street applications. The 30th Anniversary Catalog is their largest to date at 140 pages including covers. Project responsibilities included complete cover to cover design work, all product photographs and color corrections, technical and creative copy writing, edited and corrected all supplied copy, oversaw product detail corrections, paper and coating selections, printer sourcing and pricing negotiations. The project was my responsibility start to finish and I had a blast working on it. The goal was to create a high quality catalog as a direct reflection of the high end quality of the parts. I'm excited to begin work on the next one. Read Less
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