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About

About

The brief was to create a brand. It could be any service. Travel, food, clothes, etc and develop the entire brand language.
Published:

Inspiration
for the name, Blue magpie jay, an american species of birds which travels often and migrates all year round.

Primary typeface -Freak turbulence BRK , Secondary typeface- American typewriter


Form exploration using a 'motif', inspired from the bird.

Final logo
, i have created it using motifs taken from the bird's shape. It conveys traveling all round the globe, anytime.

Phone application which helps you keep intouch with your home swapper's. You can exchange pictures or information and can stay in-touch with each other 24/7
 An example of what the space would look like