The Problem
Guys do not flush when they go to the restroom.
The Solution
JACKFLUSH BRAHVA: A device set up in bars' urinals, with a movement sensor that worked when pulling the flushing lever. When guys activated it, they played a slot machine game and won many prizes, sending a tweet with their winning code.
The Result
We modified a behavior by making the solution fun.
Credits
Eddy Flores, Victor Pardo, Manolo Guzman, Carlos Lara, Rodrigo Estrada
