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About

A photographic challenge to combine the beauty & scale of International Trucks - arguably the most impressive big rigs in US - with the pride, de… Read More
A photographic challenge to combine the beauty & scale of International Trucks - arguably the most impressive big rigs in US - with the pride, dedicated and diverse characters of men who who drive them. Commissioned by Fathom Communications on behalf of Navistar. Read Less
Published:
Roush Fenway Racing LoneStar | 01
Roush Fenway Racing LoneStar | 02
Jim Brown's LoneStar Harley Davidson | 01
Jim Brown's LoneStar Harley Davidson | 02
Jim Brown's LoneStar Harley Davidson | 03
Earl Lee 's LoneStar Harley Davidson
Earl Lee | LoneStar Harley Davidson
PGT LoneStar | 01 | Monaca PA
PGT LoneStar | 01 | Monaca PA
Rich Powers | PGT LoneStar
Jeff Crum's International 9900IX | 02
Jeff Crum's International 9900IX | 02
Tom Spano's LoneStar

Jeff Kovaks' LoneStar Day Cab
Jeff Kovaks | LoneStar Day Cab | Saint Claire OH
Kovaks LoneStar | Detail
Earnhardt Ganassi Racing LoneStar
Larry | Earnhardt Ganassi Racing
Roush Fenway Racing LoneStar | 03
Roush Fenway Racing LoneStar | 04
Roush Fenway Racing LoneStar | 05
Ryder | Roush Fenway Racing
Roush Fenway Racing LoneStar | 06
Noah | Roush Fenway Racing
Roush Fenway Racing LoneStar | 07
Cowboy | Roush Fenway Racing
International Trucks 2012

The brief was wonderful: shoot a faithful series of portraits of truckers and their trucks.
Beginning in Charlotte, North Carolina, the first stop on this journey was photographing the team trucks of both 
Ganassi and Roush NASCAR racing teams in their home state.
 
From there, the team moved on to Pennsylvania and through into Ohio, visiting cities, small towns and truck stops; from Pittsburg, Monaca & West Middleton PA; to Athens, Caldwell & Bethesda OH.

At each stop, photographer James Bareham spent time talking with the drivers to find the perfect locations to give the photographs the right authentic feel. This shoot was not just about capturing the scale and sheer presence of these trucks; it was also to document the owners and drivers––many of whom spend up to 14 hours a day on the road and live in some of the most recession hit areas of the US.

The drivers hospitality, patience and general sense of good humor was nothing short of inspirational. And the trucks were totally awesome too.

 
Client: Fathom Communications
Art Director: Chris Tag
Photographer: James Bareham
Assistant: Brandon Kornprobst
Producer: Stuart Hart / TNC Productions