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I was commissioned to create an identity and theme for a christian based conference in Mississippi around the scripture of Acts 2:42 "And they c… Read More
I was commissioned to create an identity and theme for a christian based conference in Mississippi around the scripture of Acts 2:42 "And they continued steadfastly in the apostles' doctrine and fellowship, and in breaking of bread, and in prayers." Playing off of the initial three words in this passage I decided to use the ellipsis as the main idea around the identity. I wanted to promote the concept that this conference was neither about what has happened, nor what is going to happen. This conference was about what's happening right now. It's about continuing. But more importantly, it's about continuing with purpose. For the direct mail piece I had a local glass bottle manufacturer make a special blue bottle, and put a single placebo in it. The label on the bottle simply asked "Tired of the Temporary Solutions?" and offered the recipient information on the conference. Read Less
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