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For this project I researched the typeface ITC Officina Serif. I collected this research and wrote a booklet describing some of the idiosycracies… Read More
For this project I researched the typeface ITC Officina Serif. I collected this research and wrote a booklet describing some of the idiosycracies of the typeface. I later took this same content and transferred it to a poster design. During my research I discovered that the font was originally used to replace typewritter style font for use in office bulidngs. It later became much more popular and they added on to it increasing the amounts of weights for it. This is what fueled the headlines for the posters and the booklet. Read Less
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ITC Officina
Booklet and Posters

For this project I researched the typeface ITC Officina Serif. I collected this research and wrote a booklet describing some of the idiosycracies of the typeface. I later took this same content and transferred it to a poster design. During my research I discovered that the font was originally used to replace typewritter style font for use in office bulidngs. It later became much more popular and they added on to it increasing the amounts of weights for it. This is what fueled the headlines for the posters and the booklet.