INTACT Media Academy
A school for future generation of journalists and media stars
INTACT Media Group, one of the biggest Mass Media Group in Romania, decided to launch a media school by gathering all the journalist and media stars needed to prepare the new generation of trained professionals.
The task was to create an identity based on the Mother brand - INTACT Media Group's typeface and colors, and to depict the glamour and fascination of the showbizz.
The design recreates the lensflare of a photoshoot attributed to the world of stars, making a statement about one's status. A colorful and modern look was needed to establish a cohesive language between the old generation and the new one.