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HUGO BOSS DESIGN CONTEST 2010
Published:
Hugo Boss Create Design Competition

The aim of this competition is probably to get a very broad spectrum of billboard ad perspectives for the classic HUGO fragrance by Hugo Boss. A global design competition in which the best work will be displayed on walls and billboards in New York.

This round the theme was named "Motion of Sound". I entered with these two interpretations. Though I put more time into the first design, I kinda like the minimal approach of the second one also.