• Client: Suncoast Communities Blood Bank
    Need: A campaign that would encourage teenagers to begin donating blood at an early age.
    Making donors for life.
    Slogan/Logo: How Far Would You Go? 
    Created: 12 posters with real teenage hero stories and our photos. 1 call-to-action poster. 
    1 motion piece with students talking to students.
    T-Shirts with slogan/logo on front and blood bank info on back .
    Applied: Posters in sets of 4 (3 story posters, 1 call to action poster).
    Video in Classrooms, TV, Movie Theater, Web.
    T-Shirts received for free upon donation.
     

  • 9.5" x 27" Posters
  • T-Shirts given to blood donors directly after donation... 

    Front: How Far Would You Go?
    Back: To Save A Life
    Suncoast Communities Blood Bank

  • These tees have created a buzz in High Schools because of the "controversial" slogan.   
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