Hot! Samoan Boys
Spice up your life with a Hot! Samoan Boy
Spice up your life with a Hot! Samoan Boy
Brand positioning, brand creation and packaging design for this fiery chilli sauce. Hot Samoan Boys are local heroes, they are hard working and resourceful, respectful of people and their beautiful country. At the heart of this brand is the essence of fun, and the redefining of the meaning of Hot! This brand is special because it enables the chili farmers in Samoa to benefit directly from the fruits of their labours.
