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HJERTEMOD visual communication for organ donation 'Hjertemod' means 'heartcourage' and is a selfmade word to embrace and celebrate the collision… Read More
HJERTEMOD visual communication for organ donation 'Hjertemod' means 'heartcourage' and is a selfmade word to embrace and celebrate the collision between a corny grandmother-universe (patchwork and cross stitches) and a rough sailer universe (tattoo); in other words: the soft human in a hard shell. It's a word carefully chosen to emphasize that it takes both courage and empathy to sign up as an organ donor. Made by: Pernille Posselt Lihn, Michael Sørensen & Simon Friis Teacher: Poul Mikkelsen, Brand Strategic Executive at Brandhouse At: Skolen For Visuel Kommunikation, Haderslev Read Less
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HJERTEMOD PACKAGING
visual identity for organ donation
raw romanticism
the concept store