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This is the brand identity I created for the Hermann London Halloween 5k charity event. My client wanted something fun that definitely said "Hall… Read More
This is the brand identity I created for the Hermann London Halloween 5k charity event. My client wanted something fun that definitely said "Halloween" yet also stuck with their brand identity a bit. I chose to stick with the brand's PMS colors and the way the letters in the logo run together and are visually separated by color. I played with many character ideas, and while I loved the skeleton idea more, they liked the more simple ghost runner design I came up with instead. Read Less
Published:
Official Logo Design for Hermann London Halloween 5k
 
 
 
 
Runner-up logo for the Hermann London Halloween 5k
 
T-Shirt Design for the 2012 Hermann London Halloween 5k race
 
 
 
 
Halloween 5k Poster I designed to advertise the race.
 
 
 
 
Banner that was hung in the Maplewood, MO area the week of the event.
 
 
 
 
The last two spreads are from the sponsorship packet I designed for the event.