Add to Collection
About

About

Helsinki Business Hub, the regional brand of greater Helsinki area, is designed to emphasize the capital area’s originality and creative potentia… Read More
Helsinki Business Hub, the regional brand of greater Helsinki area, is designed to emphasize the capital area’s originality and creative potential. The starting point of the project was to make the Helsinki area the most inviting region in Scandinavia for foreign companies, investors and talented people. Our task was to create a brand strategy, a regional brand name and a visual identity for it. The end result, Helsinki Business Hub, is a concept emphasizing the capital area’s originality and creative potential. The new visual identity offers a common, international umbrella brand for the numerous players in and around the capital. To our great delight, the international jury of the red dot design awards decided to award our work for the Helsinki Business Hub with a red dot in the category of communication design. Red dot is regarded as one of the most coveted awards in international design. The aim of the prize is to honor outstanding design quality and trendsetters. This year the competition had over 6 000 submissions from 39 countries. Read Less
Published: