To celebrate Heineken’s 140th birthday in Taiwan, we created a time travel interactive booth in the heart of the Taipei city. It takes you travel through time to explore the magic of Heineken. The interactive booth is 6 x 3 meters wide and 3 meters height, with 3D projection mapping on surrounded walls to provide a real time travel experience.
During the interaction, you will use the latest control device – leap motion, to explore the magic of Heineken in 140 years. Once the time travel is finished, a live message is posted on your facebook to announce your journey. You will also get an exclusive bottle of Heineken with your name on it as souvenir.
- / Awards /
FWA - Site of the day (2013/11/23)動腦 - 整合行銷 食品及飲料類 首獎 2013
動腦 - 創新戶外媒體應用 佳作 (2013)
/ Credits /Art Direction: Vicky LeeVisual Design: Vicky Lee3D Animation: Poham Chou, Alex Wu2D Animation: Vincent Yu, Poham Chou, Vicky LeeLeap Coding: UltracomboMusic: DipperAgency: Medialand Digital Strategy IimitedCredits: Heineken Taiwan