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Challenge: Develop a global brand standards guide for the Harry Winston brand. Solution: Created a multi-layered guide that covered all areas o… Read More
Challenge: Develop a global brand standards guide for the Harry Winston brand. Solution: Created a multi-layered guide that covered all areas of the brand, including logo use, printed collateral specifications, advertising and packaging. Results: Allowed the Harry Winston global offices to carry through comprehensive expressions of the brand and created consistency among the regions. Read Less
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