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Brand: Hewlett Packard Product: HP IPG Roadshow Channel Partner Roadshow 2008 Event Category: Roadshow Audience Size: 150 delegates Targ… Read More
Brand: Hewlett Packard Product: HP IPG Roadshow Channel Partner Roadshow 2008 Event Category: Roadshow Audience Size: 150 delegates Target Audience: Partners, distributors, key retailers, employees and media Event Objectives: To demonstrate HP's commitment to educating the channel so their partners can keep up-to-speed on the latest development Brief: HP was themed “Stand out from the crowd”, and it is the 4th edition of HP IPG Channel Partner Road show in the Middle East, providing live hands-on experience to train target audience on latest HP products, their customer benefits and competitive selling. The two day roadshow is to explain "extended" offering (including services, supplies and solutions) and how it will benefit the partner. The road show continues its tour of 14 stops in 11 countries across the EMEA region Services Provided: - Pre-event management including sending invitations, RSVP and online registration - Logistics (Accommodations, flights, visas, transportation ) - Venue layout and design - Creative adaptation - Branding & design: set design, printed VIP invitations, HTML Invitation, Airport welcome boards, agenda, banners, t-shirts, backdrops, giveaways, Press kit, etc. - Catering - Traffic Management - Production: a- Communication & decorative materials b- Workshops set design, dressing up the venues, artwork display stands, full audio visual and mood set up, graphics and lighting c- Documentation - Post-event activities Result: Middle East Events Awards Winner - Best Meeting for HP IPG High Tech Roadshow Read Less
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HP IPG Channel Partner 2008