| HANNAH HARRISON |
Project creating and identity for Belgian start-up brand HANG, who build bespoke, high quality, Iroko wooden hammocks
Main Brand colours: BRIGHT, ZINGY GREEN + WHITE
Green being the primal brand colour, emphatises the natural materials that are used creating the hammocks, but is still bright and flashy to make the brand stand out against their competitors and to keep it, young, fresh, modern and clean.
The logo shape is based on the actual hammock structure combined with a full circle to create a modern and balanced feeling of 'zen', relaxation without it being to 'spiritual/floaty'