Adnation and Activision set a competition brief to design the Guitar Hero game controller with the theme ‘Rock Me Leonardo’._All entries were given marks for relevance Communication to rock music, relevance to gaming, relevance to the Middle East, overall creativity, and overall effort.
_My idea melded Da Vinci works, the Mona Lisa ‘La Gioconda’ for the box, and various sketches for the guitar, including the famous ‘Vitruvian Man’ on the rear, all communicated with a modern rock twist.