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Ambient/Digital promotion of Groupon/CityDeal
Published:
Groupon
CityDeal
In the strategic points in the city big branded pie-charts would be placed. Every each of them would be mounted in a way that would look like 70% of it would have fallen off and stuck in the ground. The digital screen on the fallen element would display current offers and QR codes allowing owners of Smartphones to purchase a deal on the spot.