Greenpeace - Coins

  • 1240
  • 129
  • 8
  • Lost animals
  • Challenge: Remind the vital role of Greenpeace to defend the canadian nature et raise founds to do so.
    Solution: Use the actual canadian coins that normally contains canadian iconic animals but illustrate them without the famous and loved animals (beaver for the 5 cent, loony for the 1 dollar and polar bear for the 2 dollar). The result make paople think that one day these iconic animals could just completely desappear if we do nothing.
  • Original canadian coins including the animals
  • Client: Greenpeace Canada
    Conception and art direction: Nicolas Baillargeon
    Retouching: Nicolas Baillargeon
    CW - jonathan Rouxel, Dom Bulmer