Project one was all about advocacy. First, we needed choose a cause, and I chose racism. Then, we found an organization that went along with our advocacy. I found Anti-Racist Action. We were then to make two different poster designs for that company. One would type based, and the other would be image and type based. Both would need to help solve the problem of the advocacy and bring an action to it.
+ CONCEPT STATEMENT
Racism can be found in communities all over the world. Anti-Racist Action works everyday to eliminate racism and help those who are going through it. This poster advocates a society where discrimination is not an issue. Specifically, this poster looks to expose those who encourage racism in local communities. Viewers can achieve this goal by printing out the available posters on their website to distribute throughout the community. This poster should specifically be targeted to a younger, male generation. This worldwide problem can begin being solved by starting locally.