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Look and Feel for Grammys 2012 "We Are Music" campaign
Grammys Skrillex
Skrillex for the 2012 We Are Music campaign
When concepting the look and feel for Skrillex we wanted to capture the unique sounds and intensity that is found in his electronic music.  We used industrial, metal, scientific pieces to splinter off of him, visualizing the sound of his music. 
Agency: TBWA\Chiat\Day
Art Director: Jenn Kutchey