This project was commissioned to Boondoggle by Getty Images. Getty Images felt that everyone can have their 15 minutes of fame and be in a museum. So they organized this exhibition where new photography talent could do their uploads both on- and off-line and be hung in the on- and off-line exhibitions. It lasted for a few months but space was quickly filled up due to immense amount of interest.
This website won a design award in 2008 at the European Design Awards in Stockholm.