Gardenal Daily Gourmet / proposal
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This is proposal for a new brand called Gardenal daily gourmet. Zvona (eng.Bell) catering will spread their business by opening place where you … Read More
This is proposal for a new brand called Gardenal daily gourmet. Zvona (eng.Bell) catering will spread their business by opening place where you can sit and eat but also take fresh packed food at home. They will also make brand called Gardenal uje (olive oil). I wanted to union their business finding connection with existing logo (provided below). At the end I suggested redesign of their existing logo for Zvona catering, too. I had luck that I could make G with the hand of waiter for Gardenal and I got very recognizable logotype. co-author: Darije Juraj. Read Less
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Gardenal Daily Gourmet
 
This was one of the three proposals I’ve made for the launch of the new Gardenal food chain brand. Imagined as cheap gourmet restaurant / cafeteria where you can sit and eat but also take freshly prepared and packed food home, I used the letter “G” to make a stylized waiter hand*, and then I had a starting point for developing different variations that included various food concepts. Unfortunately, this logo wasn’t chosen by the client, but the good news is that it’s on sale, so if you like it and you are in the need for food related logo, please feel free to contact me.
 
* I wanted to union their business finding connection with existing logo (picture of a existing logo provided below the proposals). So that, I suggested redesign of their existing logo for Zvona Catering, too.
Above: Proposal / Redesign of a Zvona Catering logotype
Below: Existing logotype for Zvona catering (eng. Bell catering).
Gardenal Daly Gourmet will be sub-brand of Zvona Catering , so that I wanted to union those two with waiters hand sign.
THANK YOU FOR YOUR TIME, APPRECIATION OR COMMENT.