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The sale of Walters Mandler had declined over the last last year. Freia wanted to remind the public that the popular chocolate bar still existed.… Read More
The sale of Walters Mandler had declined over the last last year. Freia wanted to remind the public that the popular chocolate bar still existed. Our insight is that you can´t help BUT focusing on the thing you´ve been asked not to think about. The little mind-f***. We came up with, "Umulig å glemme." Translates: "Impossible to forget." Where we encourage people to try not to think about Walters Mandler in a given period of time. Read Less
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