• Visual identity of Den Haag Fotomuseum
    Total Identity
  • This project was commissioned by Fotomuseum Den Haag in 2008. This was the first big huisstijl project which I got in the Total Identity. I tried to convey the concept "Positive & Negative" to the target audience, which not only links the photo film, but also project the attitude toward our life.

    Designer : Edwin van Praet and Yu ZHAO