Add to Collection
Tools Used
About

About

Illustrations for a government site to educate people on food wastage.
Published:
 
 
 
 
 
 
Food Lovers' Republic
Role  Illustrator
Clients  Hornsby Shire and Willoughby City Council, NSW EPA
Studio  Digital Eskimo
Credits  Creative Director – Ben Hoh
Food Lovers’ Republic is a program by Hornsby Shire and Willoughby City Council in partnership with the NSW Environment Protection Authority.
The purpose of the site is to basically educate people to not waste food through a series of online tutorials. On completion of the tutorials, you get a little prize. Yay, prizes!
 
I did all of the illustrations for the site, to try and give it some character and bring it to life. It’s also done in a different style to what I use to illustrate in—rather cutesy and hipster-ish, which is now my main style of illustration.
 
 
Only did a few rough initial sketches for this project—as the timings were pretty tight. But there wasn't any real need to sketch every illustration anyway, as they all re-use a lot of assets between one another.
 

You can follow and keep up to date with my work on TwitterDribbble and
Instagram, or check out my portfolio and journal.
2013