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Life produces mistakes, and Flora natural laundry detergents can help correct life’s little mistakes. In order to produce an affordable cleaning … Read More
Life produces mistakes, and Flora natural laundry detergents can help correct life’s little mistakes. In order to produce an affordable cleaning products line I designed with minimal packaging. All materials are recyclable and environmentally friendly. I hand drew their logo from a traditional typeface to make the company more approachable but still upmarket. In order to be able to reach as many consumers as possible, I designed the packaging to have minimal materials to keep it affordable. Read Less
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Flora Laundry Packaging 

Life produces mistakes, but Flora natural laundry detergents can help correct life’s little mistakes. In order to produce an affordable cleaning products line I designed with minimal packaging. All materials are recyclable and environmentally friendly. I hand drew their logo from a traditional typeface to make the company more approachable but still chic. In order to be able to reach as many consumers as possible, I designed the packaging to have minimal materials to keep it affordable.