Fisker Karma Experience
We were tasked with a very exciting and unique creative challenge; to design and literally fabricate a portable, interactive video wall experience to showcase the ground breaking qualities of the innovative, new American automobile brand, Fisker. As you will soon see, Fisker is truly the first of it’s kind…a hybrid vehicle that makes no compromise on design and performance.
Fisker is soon to release it’s first premium plug-in hybrid luxury automobile; The Fisker Karma. The video wall is to become the highlight at Fisker Karma launch events across the globe. The structure we designed is comprised of four large screens. We simultaneously wrote and directed four films that embrace the quadrants of each screen as well as utilize the lot for “full screen” user immersion. The Fisker Karma experience is helmed by a kiosk-mounted iPad installed with a custom app we designed and programmed. The app allows users to navigate through the films and includes a QR code (to be used with a smart phone) that allows users to digitally submit their e-mail addresses to receive further information about the vehicle.
To celebrate this elaborate creative feat, we put a film together that helps outline our initial challenges and punctuates each with our clear, impactful solutions. Please enjoy.