Fish and chips shop Ryby z Ustki
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Visual Identity created for a fish and chips shop Ryby z Ustki as a MA project created at Design Studio of Visual Information of dr Piotr Karczew… Read More
Visual Identity created for a fish and chips shop Ryby z Ustki as a MA project created at Design Studio of Visual Information of dr Piotr Karczewski at Academy of Fine Arts in Łódź. – Ryby z Ustki, which means Fish from Ustka, is the authentic name of a fish and chips shop in Warsaw. The idea for the project was just as simple as its name. A recycled paper wrapping, rubber stamp and handy typography instead of costly print, which was due to a low budget. The project was consulted with the fish and chips' owners and the intention is to implement elements of the corporate identity. Read Less
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Visual Identity created for a fish and chips shop Ryby z Ustki
as an MA project created at Design Studio of Visual Information
of dr Piotr Karczewski at Academy of Fine Arts in Łódź.
Identyfikacja wizualna dla smażalni Ryby z Ustki to praca dyplomowa
zrealizowana w Pracowni Projektowania Informacji Wizualnej 
dr. Piotra Karczewskiego na Akademi Sztuk Pięknych w Łodzi
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Ryby z Ustki, which means Fish from Ustka, is the authentic name of a fish and chips shop in Warsaw. The idea for the project was just as simple as its name. A recycled paper wrapping, rubber stamp and handy typography instead of costly print, which was due to a low budget. The project was consulted with the fish and chips' owners and  the intention is to implement elements of the corporate identity.
Ryby z Ustki to nazwa autentycznej smażalni ryb w Warszawie. Założenia projektowe były proste jak nazwa. Tanie makulaturowe opakowania, odbijane pieczątki i ręczna typografia zamiast kosztownego druku. Podyktowane było to niskim budżetem małej firmy. Projekt był konsultowany z właścicielami smażalni i zakłada rzeczywiste wdrożenie elementów identyfikacji.
The purpose of the project was created typeface inspired by signboards and advertising in public space.
Na potrzeby projektu został stworzony krój pisma inspirowany szyldami i reklamami w przestrzeni publicznej.
Moodboard
Inspiracja
Diploma examination grade
Egzamin
Special thanks: Karolina i Mateusz
Thanks for your support to: Paweł Marcinkowski, David Błażewicz
Thanks for the pictures of the identiti: Piotr Żywicki, Żywe Studio
Thanks for moodboard and inspiration: Jakub Stepień, TypoPolo
 
 
 
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