Flip is a life style magazine targeted at men and women in their mid to late 20s. These people are going through life-changes and looking to Flip to help guide them through these changes. Whether is be “Flipping your boy friend’s style” or “Flipping your refrigerator,” this magazine aims to be a friendly, helpful guide. As the magazine’s concept centers around Flipping, the magazine’s center spread flips, indicating to the reader that the gender has switched. I was resonsible for this middle spread, as well as the entire spring break section.