Extreme Indoor Karts needed a new identity so we came up with a logo that embodied the excitement of being on a racing track that is fun for all ages. The 'X' oval icon denotes a racing circuit, it's grungy and stamp-like in appearance. The use of a bold typeface and the colours yellow and black further emphasise it's ability to stand out. And the checkered flag is a visual device for use in the background of the logo or to offer texture and depth to the design of any advertising. I did most of the implementation for this project.
Description: Logo and implementation (collaborative) | Agency: Curious Design
Client: Extreme Indoor Karts | Involvement: Logo design, implementation