Ermeidis Coffees
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About

Visual identity for a coffee company in Thessaloniki, Greece.
Published:
Ermeidis Coffees
Visual identity for a coffee company 
in Thessaloniki, Greece
and 
a coffee shop in the city center.

with 
the coffee making process.

founder was a suitable solution. The human figure would add a personal 
touch to the identity, while the founder symbolizes the company’s history. 
Emphasizing the historic background, the lettering of the logo was inspired 
by vintage shop signs in Thessaloniki. The color palette derives from 
the coffee itself: the beverage and the fruit of the plant.