Economic Impact Infographic for Cuppow

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  • Economic Impact Infographic for Cuppow
    An illustrated info graphic created for a 2012 holiday marketing campaign:
  • This infographic combines illustration (in the same style as that used on the product packaging graphics) and economic date to promote the efforts of the Cuppow brand to support the US (and specifically local MA) economy by keeping production close to home. The graphic highlights the potential for job growth using a direct correlation between profits fed back into the economy, and salary data for a variety of professions (each in some way related to the Cuppow supply chain.