EXPO 2017 - Future Energy
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Astana EXPO 2017 Kazakhstan This is my response to the pitch which I was invited to create the logo and branding for the International Exhibitio… Read More
Astana EXPO 2017 Kazakhstan This is my response to the pitch which I was invited to create the logo and branding for the International Exhibition of 2017 based in Astana Kazakhstan. The logo is conceived and composed by the four letters «EXPO» that are designed in a lightweight. From these 4 letters we designed a 2 letters typographic logo with the idea to bring together, merge and exchange cultures and energy from two different cultures, asian and european one with the aim to develop a better future. It is conceived in two options, horizontal and vertical one. We found interesting to give him a little more interactive aspect so we animated it for screen solutions as website or video. These solutions bring us to a dynamic, useful and friendly branding that reflect the Future Energy, Astana and hospitality of Kazakhstan. This project was selected on finalists but not chosen as winner, we will anyway share it with you. Read Less
Published:
Astana EXPO 2017
Kazakhstan
 
This is my response to the pitch which I was invited to create the logo and branding for the International Exhibition of 2017 based in Astana Kazakhstan.
 
The Logo:
 
Logo and his graphic elements:
The logo can be «explosed» and used as graphics elements to create several textures.
 
Animated logo for screen solutions:
 
Vertical option:
 
The Branding Book:
 
The Exhibition Catalogue:
 
Part of the stationery:
 
Promotion and additional support of communication:
 
 
 
Billboard poster series:
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