Contagious Magazine is a unique quarterly publication, app and online archive focusing on the most effective marketing and original brand ideas from around the world. When working at my last advertising agency, they invited a the co-founder, and editorial director of the magazine to speak at an event for industry folks. I was tasked with creating the invitation, that was meant to break through the clutter of mail creative directors & marketers get on their desks. We did this by first using a mylar envelope as a teaser which was followed up by a card invite. Unque printing techniques were used to help it stand out, and the graphic treatment plays on the word contagious.
Created while at GJP Advertising.
Production by Gord Cathmoir.